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Are Auto Replies Necessary?
Yes, but why?
Auto replies, also known as a confirmation texts, help your subscribers confirm and acknowledge that they have been added to your text list. This is true from both a marketing and communications standpoint.
All textwords (keywords) are required to have an auto reply. These replies are 100% customizable. SlickText will then include your compliance statement, which varies based on your textword's use case. The compliance statement is a crucial component to include, as it outlines the privacy rights of your subscribers. This is a mandatory statement, which is why SlickText includes this for you automatically.
Auto replies also serve as a great reminder to reiterate what your text list is all about. A simple outline for auto reply content is below.
1.) Business Name
2.) Message Content or Offer
3.) Call to Action based on content or offer
4.) Expiration Date if applicable
5.) Compliance Statement (included by SlickText automatically)
Sample Message:
Thanks for joining Bob's Burgers VIP club! Receive 1 FREE Burger with any drink purchase. Show text to redeem. Expires: 12/08
4 Msgs/Month. Reply STOP to cancel, HELP for help. Msg&data rates may apply. Terms: slkt.io/rkQ
