Grow your SMS list and collect
valuable contact data with web forms.

Create beautiful, fully branded landing pages and embeddable web forms.

Building a web form for ecommerce with the SlickText drag-and-drop web form builder Building a web form for ecommerce with the SlickText drag-and-drop web form builder

15,000+ brands rely on SlickText to power their SMS marketing.

DoorDash ASU
Nerd Wallet Tony Robins
Alani Nu XPO Logistics
Zeemee Winco Foods
Mosquito Joe Lazboy
Cannon YMCA
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Grow Your Audience and Enrich Contact Data

Create landing pages to share on social and email, or embed forms into any page on your website. They’re one of the most effective ways to grow your list of SMS subscribers.

A customer signs up to receive texts through a company’s web form powered by SlickText
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Drag & Drop Builder

  • Customize a form from our template library or build one from scratch
  • Drag elements into place with our easy-to-use form builder
  • Add content, text fields, dropdowns, buttons, links, images, and more
UI elements and templates found inside of the SlickText web form builder
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Responsive & Mobile Friendly Design

  • Optimize forms for desktop, tablet, and mobile
  • All templates and elements look great on any device
  • Leverage custom CSS for full control over your design
A field in the SlickText web form builder that lets you add custom CSS to your design
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Beautifully On-Brand

  • Match your brand colors, styles, and fonts
  • Import logos, product images, and branded backgrounds
  • Customize form URLs for added trust
How to add custom branding to web forms with the SlickText platform
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Fully Compliant

  • All forms contain brand-specific compliance language
  • Satisfies carrier and legal requirements for SMS opt-ins
  • Smooth double opt-in process to ensure subscriber consent
Example of an SMS compliance statement built into SlickText web forms

Web Form FAQs

Have questions about our web forms?
Here are some of the most common ones we receive.

What is a web form?

A web form is a landing page or embeddable element that you can use to collect valuable contact data, like a contact’s name, phone number, email address, and anything else you need to collect. Web forms can be used to capture opt-ins from online ads, social media, or email newsletters.

Web forms can be built from scratch or by using one of our fully customizable, pre-built templates that contain the required checkbox and verbiage to compliantly opt in subscribed contacts.

Do people still use web forms?

Yes, marketing and sales teams consider web forms one of the most effective ways to capture customer information and generate leads for their business.

What’s the difference between a landing page and a web form?

A landing page and web form can look exactly the same, but the landing page will be a standalone page with its own URL and the embeddable web form can be added onto an existing website page.

Examples of web forms and landing pages:

  • You might embed a web form onto a high-traffic page on your site to increase lead capture from the biggest pool of site visitors.
  • You might send social media followers to a simple landing page to avoid distractions and increase conversions from a smaller pool of interested customers.
Why are web forms important?

Web forms can help you grow your customer list and collect valuable contact data which can be used when segmenting for mass texting campaigns and setting up marketing automations.

How do I create a web form?

Find Web Forms in the SlickText platform, located on the Tools page under Audience Growth.

  1. Once you’ve logged into SlickText, click on Tools in the left navigation menu.
  2. Click the Create Web Form button. Click the “?” icon to watch a video and read simple instructions for creating a web form.
  3. Customize the design to fit your needs. Activate the web form and hit save.
How do I publish a web form?

Once you’re satisfied with your web form inside the SlickText builder, expand the Setup menu item in the Web Form sidebar to review the setup and confirm whether the web form will be a standalone landing page or embedded on your website. Activate your web form and save any changes.

If you’re publishing a landing page, copy the final page URL and share it on social media, email newsletters, and anywhere else online. The landing page is hosted by SlickText, so there’s nothing more for you to do.

If you’re publishing an embedded web form, copy the embed code and add it to the webpage of your choice.